Good, Bad and Ugly

I am not a football follower and this does not change when the World Cup is in town – just thought I would get that confession out in the open from the start.
But I would be very unobservant if I didn’t know that such an event is happening and that a good proportion of the population are fully absorbed by what happens to the national team over the next few weeks.

The mood last Sunday afternoon was euphoric, even in sleepy Wells, when the team resoundingly beat Panama. The whole country takes part in the celebrations when there is success – and falls into depresion when there is failure.

This phenomenon does not just happen when football is in town. Nearly every other major sporting event captures the nation’s imagination in a way that we don’t see in other walks of life.

The collective expectation can lead to unexpectedly good results – such as with the 2012 Olympics and Paralympics – or can put so much pressure on sportspeople that they cannot perform to their best abilities – such as iwth most World Cups since 1966.

As we all know business, and the economy in general, is driven by confidence. The economy grows if consumers are confident their jobs are safe and so can spend rather than save. If everyone is negative and pessamistic the spending reduces and the economy suffers.

The press has a big role to play in the national confidence but unfortunately it loves to concentrate on bad news rather than good.

Our business attitudes effect our chances of being successful in a similar way to the way consumer confidence effects the economy. If we believe that our business will succeed it has a much better chance of doing so than if we don’t. According to the news the economy is going to jump off a cliff with Brexit – not a great confidence booster for business.

Recently I have tried to avoid watching too much news – it’s just soooo negative. I find that I am much more positive as a result – and this helps me to have a more bullish attitude to business decisions.

So let’s resolve to follow the national highs and lows of following sport (and the economy) but reserve the right to be stoically optimistic – even in the face of apparent obsticles!

Fiona 🙂