I was at a client’s recently and their marketing manager asked if I would like to have an entry on their website as a partner. I would have some space to give their clients an idea of what I offer, along with a link to my website and my logo. I thought this was a great idea and was thrilled to be asked.
This got me thinking about great ways to thank our suppliers (or strategic partners as I prefer to call those professionals we find easy to refer because they are so great!) and have decided to have a partners page on my own website.
I will to do it slightly differently in that I will write, from the clients point of view, what I have enjoyed about working with them – I hope this will give readers more of a sense of how they would be helped should they engage them.
However, I will similarly show their logo and provide a link back to their website.
To my mind this is the least I can do for my key business partners. I know they were paid for the services they provided, but we often experience service above and beyond what is paid for in monetary value. In those cases it is appropriate to express thanks in more public ways.
Another way I like to thank suppliers is to provide testimonials and recommendations on LinkedIn – I certainly appreciate it when customers do the same for me. It costs us nothing to recommend people who have given us great service but it makes all the difference to them.
So, next time you think to yourself ‘I am really pleased I used …. they were great!’ think how you can thank them in a way that really benefits them.
Fiona 🙂